All blog articles

6 Ways to Build a World Class Sales Development Team [Infographic]

In Hiring Strategy — by Brian McHale

A Sales Development Representative (SDR) is an inside sales rep (usually for a software/SaaS company), whose primary role is to identify and qualify prospects for the sales team. SDRs are the lifeblood of a company, providing a constant stream of new and qualified leads for your sales team to work with.

Typically, SDRs spend most of their time doing pre-sales activities such as:

  • Making cold calls
  • Sending outbound emails to prospects
  • Setting up appointments or introductory meetings

Once a lead is qualified, they’re handed over to an Account Executive (AE) for further nurturing and demoing your product.

Taking the key points from The Bridge Group 2016 Metrics & Compensation report, OnePageCRM created an infographic answering key questions about hiring, onboarding and compensating a world class sales development team:

Sales-Development-Team-Infographic

 

About the Author: 

Working in the marketing team at OnePageCRM, Brian is a fan of all things technology, website and startup-related. A strong supporter of keeping the human ‘personal touch’ alive in sales, Brian is also a believer that “anything which can be successfully automated should be”.

Recruiterbox is considered the most user friendly hiring software on the market. If you’re ready to take your recruiting and hiring to the next level, request a Recruiterbox demo today.